Consumer Goods CASE STUDY
Making Culture a Competitive Advantage
Poised to launch an ambitious consumer-centric growth strategy, this tableware company faced a critical risk: with a deeply ingrained operational culture, the organization wasn’t culturally ready for transformation.
WHAT WE DID
We positioned culture as a strategic enabler by developing a comprehensive change framework that defined specific behaviors required for success. Working cross-functionally with HR and Marketing, we crafted a phased strategy that balanced analytical rigor (performance metrics, milestone tracking) with human connection (global roadshows, leadership coaching). Implementation included a dedicated Strategy/Change portal for visibility and accountability.
WHAT HAPPENED
The integrated approach drove employee engagement metrics up by 18% within two quarters and became a powerful talent attraction engine for capabilities required in their new direction. Most tellingly, the market responded to their strategic clarity and execution momentum with a 50% stock price appreciation within six months—validating that culture and strategy had successfully aligned to create sustainable competitive advantage.